Applying for a business award allows for the opportunity to compare your company with others in your industry. This is very useful for companies operating in new categories.
For example, Codonics, which is a novel medication labeling system, submitted numerous awards when they launched their solution- knowing they needed awareness and validation. - after much hard work, the were also recognized by Frost and Sullivan.
![Screenshot 2023-04-03 at 45148 PM - Marketing Consulting Services - Marketing Consulting Services Codonics Award Team Image](https://jgmmc.com/wp-content/uploads/2024/03/Screenshot-2023-04-03-at-45148-PM-1024x802.webp)
The Codonics team + me [Omnicell – can you find me?] at the Frost and Sullivan industry awards – bringing back Gold for industry solution of the year. View the channel marketing we worked on.
You can waste your lives drawing lines. Or you can live your life crossing them.
— Shonda Rhimes, television show creator, producer, writer
Awards
![time-award - Marketing Consulting Services - Marketing Consulting Services time-award](https://jgmmc.com/wp-content/uploads/2023/08/time-award.jpg)
The Vocera Smartbage was critical for clinical teams to communicate with eachother and patients during the Pandemic.
![microsoft-award - Marketing Consulting Services - Marketing Consulting Services microsoft-award](https://jgmmc.com/wp-content/uploads/2023/08/microsoft-award.jpg)
As the Director of Channel Marketing for Omnicell I moved us to the GOLD partnership level with Microsoft, earning us this valuable recognition
![trailblazer-awards-image - Marketing Consulting Services - Marketing Consulting Services trailblazer-awards-image](https://jgmmc.com/wp-content/uploads/2023/07/trailblazer-awards-image-e1706929952296.webp)
Brand Manager in the Medical Device, for the Cavity SpineWand (ArthroCare)
![growing-green-award-image - Marketing Consulting Services - Marketing Consulting Services growing-green-award-image](https://jgmmc.com/wp-content/uploads/2023/08/growing-green-award-image.jpg)
![wharton-award - Marketing Consulting Services - Marketing Consulting Services wharton-award](https://jgmmc.com/wp-content/uploads/2023/08/wharton-award.webp)
Recognized for my pursuit of Lifelong Learning
![birds-nest2 - Marketing Consulting Services - Marketing Consulting Services birds-nest2](https://jgmmc.com/wp-content/uploads/2023/08/birds-nest2-768x627.webp)
Promoting Recognition
How do you promote awards? Easily. Have fun with it. Leverage vendor branding wherever possible.
A few recent examples of my work are below.
![time-promote-award-vocera](https://jgmmc.com/wp-content/uploads/2023/08/time-promote-award.jpg)
To tell the Time story, we leveraged the well recognized brand for all digital campaigns.
![timeline-promote-award](https://jgmmc.com/wp-content/uploads/2023/08/timeline-promote-award.webp)
20+ Industry Awards
Vocera – 2 Decades
![Fastcompany-Promote-Award](https://jgmmc.com/wp-content/uploads/2023/08/Fastcompany-Promote-Award.webp)
Using 3rd Party Logos
In this social campaign for DNA Nexus, we prominetly placed the Fast Company Award.
Creating and following a well-designed system will always win - not goals. Fall in love with structure.
Using Video to Share Your Story
Examples of the technology “explainer” video that I created for ShotSpotter and a new platform video for Intraprise Health. Read more about my focus on giving back and making a difference.